The giant popcorn box, the slightly rough red flip down seats, the dodgy advert for the Italian restaurant round the corner and because ‘we all adore a Kia-Ora’ – cinema trips as a kid were exciting …
Most of us involve with the ‘media’ have recently read about the noise made by taxi drivers all over the world following the release of the Uber app. When you read stuff like “a battle of consumer choice and convenience versus traditional workers’ rights” you can’t help but allow all of your latent marketing instincts try to have an opinion and then come out on the side of the creative brain that developed the ‘big idea’.
Occasionally, just occasionally, a moment in history transcends the context of the moment it existed in. 150 years ago today, Abraham Lincoln delivered one of the most important, and most referenced, speeches in history.